Rochelle Lacina is a Partner of The Aster Club. She manages member services, member sign-ups and club activities. Every year, she organizes meetings for the club members to share their experiences, discuss new insights and collaborate on legacy-building and sustaining activities.

She has over 15 years of experience in organizational development and strategy. She has authored works in human capital development, leadership, and strategic planning. Rochelle has a masters degree in public affairs with a concentration in strategic planning and policy studies from the University of the Philippines Los Baños. She also has a bachelor of science degree in human ecology from the same university. She is a member of the Association of Talent Development (ATD) in the US. Rochelle and her young family live in the city of Philadelphia.

She is also the Director of Client Relations at Aster Family Advisors where she provides operational support as well as research support in family business strategy, succession planning, successor development and family legacy building and preservation. Rochelle is also a partner at Aster Coaching (, an integrated coaching solutions company.